12 Unique Coaching Niches (Profitable and Fun!) | Lovely Impact (2022)

Coaching is such a fun and powerful career. You get to talk to people from all over the world and help them become the best version of themselves while testing new methodologies within your own life.

However, standing out in a fast-growing industry can be a challenge! That’s where choosing the right coaching niche comes in.

In this blog post, we’ll explore some of the most unique coaching niches, covering everything from business to health. We’ll also share our favorite Udemy certifications that pair with each niche, so you can get started right away.

Let’s dive right in!

Table of Contents

  • What Are Coaching Niches?
  • 12 Unique Coaching Niches
    • 1. Therapeutic Art Coach
    • 2. Mindset Coach
    • 3. Ketogenic Diet Coach
    • 4. Vegan Nutrition Health Coach
    • 5. Yoga Life Coach
    • 6. Shamanic Life Coach
    • 7. Spiritual Coach
    • 8. Happiness Coach
    • 9. Goal Setting Coach
    • 10. Law of Attraction Coach
    • 11. Confidence Coach
    • 12. Meditation Coach
  • Coaching Niches FAQs
    • What are coaching niches?
    • How do I find my coaching niche?
    • Is life coach a niche?
  • Coaching Niches Final Thoughts

What Are Coaching Niches?

Coaching niches are a specific area of focus within your chosen coaching category. For example, if you are a health coach you may niche into veganism. If you are a business coach, you may niche into goal setting. Or, if you are a life coach, you may niche into happiness and confidence.

It is not required to choose a coaching niche, but it is encouraged as it helps to focus your marketing, sales, and client results into one specific specialty.

12 Unique Coaching Niches

Here are our top picks for the most fun and profitable coaching niches. Each one will have you jumping out of bed each morning ready to coach!

1. Therapeutic Art Coach

12 Unique Coaching Niches (Profitable and Fun!) | Lovely Impact (1)

A therapeutic art coach is interested in helping their clients through art. They understand how art can help their clients to manage and express emotions, and they focus on helping their clients stop judging their art, but find value in it instead.

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You can use affirmation art, mandalas, dream boards, visionary art, and many other kinds of art in order to help your clients discover more about themselves and their feelings. This kind of coaching focuses on the subconscious mind and how patterns and beliefs can limit us without us realizing it.

👉 RECOMMENDED COACHING CERTIFICATION: Therapeutic Art Life Coach Certification (Accredited) >>

2. Mindset Coach

12 Unique Coaching Niches (Profitable and Fun!) | Lovely Impact (3)

Coaches who focus on mindset help clients redirect negative emotions and challenge false and harmful beliefs about themselves and about others. They give their clients permission to center themselves on optimism and find the good in all situations.

Mindset coaches believe in the power of positive thinking, and will often work with clients to overcome their fears of rejection, change, etc., so that they can more fully experience life and do things that make them feel empowered.

This kind of coaching often focuses on identifying what is keeping a client stuck, and how those blockages can be removed or at least mitigated so the client can move forward with their life.

👉 RECOMMENDED COACHING CERTIFICATION: REBT Mindset Life Coach Certification (Accredited) >>

3. Ketogenic Diet Coach

12 Unique Coaching Niches (Profitable and Fun!) | Lovely Impact (4)

Ketogenic diets are very popular, and Keto coaches help clients master them! To become a Keto coach, it’s important to have an intimate understanding of the diet, how it works, and the benefits and disadvantages of practicing it.

To be a good Ketogenic Diet Coach, you will usually need to understand how to build your own Ketogenic recipes, and how to offer tips and advice to people struggling with a Ketogenic diet.

You’ll also need to be able to convey the value of control – both in following the diet, and not taking it to the extremes.

👉 RECOMMENDED COACHING CERTIFICATION: Ketogenic Diet: Keto Nutrition Health Coach Certification >>

4. Vegan Nutrition Health Coach

12 Unique Coaching Niches (Profitable and Fun!) | Lovely Impact (5)

A vegan nutrition coach is there to help clients follow or at least explore a balanced vegan diet. You will need to have a solid understanding of good nutrition, the common deficiencies in vegan diets, and how to ensure your clients are getting everything they need.

You’ll have good strategies for creating vegan recipes, adapting non-vegan recipes, and making healthy snacks as well as good meals.

Most vegan coaches are vegan or predominantly vegan themselves and will be able to explain the major advantages to their clients, as well as help them overcome any problem areas.

👉 RECOMMENDED COACHING CERTIFICATION: Vegan Nutrition Health Coach Certification >>

5. Yoga Life Coach

12 Unique Coaching Niches (Profitable and Fun!) | Lovely Impact (6)

Yoga life coaches have a solid understanding of yoga poses and the basic benefits of yoga. They also promote supplementary actions, such as meditation, deep breathing exercises, mundas (hand positions), mantras, and mindfulness.

To become a Yoga Life Coach, you should have an in-depth understanding of the history of yoga, and the wisdom that is passed down through the form, not just its appearance in the modern world. This promotes education and respect in both you and your clients.

(Video) The Best High Ticket Coaching Niches To Grow Your Online Coaching Business


6. Shamanic Life Coach

12 Unique Coaching Niches (Profitable and Fun!) | Lovely Impact (7)

This kind of coaching focuses upon harmony and well-being, using Shamanic beliefs and rituals to form a connection between the client and the natural world.

You will need to be able to teach practices such as smudging feathers, Shamanic dances, mantras, sound healing, meditation, etc. The Shamanic totem deck may be used, and you will often put a focus on the natural world and on helping your clients to heal.

You should also understand the symbolism behind Shamanic beliefs and practices.

👉 RECOMMENDED COACHING CERTIFICATION: Shamanic Life Coach Certification (Accredited) >>

7. Spiritual Coach

12 Unique Coaching Niches (Profitable and Fun!) | Lovely Impact (8)

Spiritual coaches can cover all kinds of spiritual healing, so this is an excellent category to aim for if you wish to offer your clients a diverse range of assistance. As a spiritual coach, you are likely to focus on healing practices, meditation, possibly yoga, etc.

This kind of coaching will look at the client’s physical, emotional, and mental well-being, as well as their sense of self. It will help to improve their relationship with who they are and seek to overcome self-hate or imbalance.

👉 RECOMMENDED COACHING CERTIFICATION: Spiritual Coach Certification (Accredited) >>

8. Happiness Coach

12 Unique Coaching Niches (Profitable and Fun!) | Lovely Impact (9)

As the niche suggests, a happiness coach is focused on helping other people to find joy in life. They seek to promote optimism, taking the “silver lining” approach. Life coaches who specialize in happiness will usually focus on how their clients define joy, and what brings them joy.

They will work with their clients to change their negative filters about life, working on language, subconscious negativity, and habits that are not bringing the client happiness. Overcoming negativity can be as important as encouraging positivity.

👉 RECOMMENDED COACHING CERTIFICATION: Happiness Life Coach Certification (Accredited) >>

9. Goal Setting Coach

12 Unique Coaching Niches (Profitable and Fun!) | Lovely Impact (10)

A goal-setting coach works with their clients to help them achieve their dreams. They will need to be able to aid clients in identifying dreams, and then work on practical strategies that will progress them toward these goals.

Goal setting coaches often need to utilize organization skills and create individual plans with input from their clients. You will have to think about motivation, how to overcome the fear of failure, and the “what next” issue when a goal is achieved.

This kind of coaching will require you to get to the heart of what your client really wants and to be able to pick up on things that they aren’t saying – either because they’re embarrassed, or because their true goals are subconscious.

👉 RECOMMENDED COACHING CERTIFICATION: Goal Setting to Success: Life Coach Certification Accredited >>

10. Law of Attraction Coach

12 Unique Coaching Niches (Profitable and Fun!) | Lovely Impact (11)

Law of Attraction Coaches help their clients attract things into their life through positive thinking and visualization. They have a very solid understanding of how manifesting works, what it is and isn’t, and why it works. They are also able to help clients troubleshoot why attraction isn’t working for them.

To be a LOA coach, it’s important to understand the different stages of attraction so that you can help clients manifest their deepest desires as well as recognize when they are moving between phases.

(Video) How to Find Your Niche as a Life Coach

You will want a deep understanding of the psychology behind the emotions, so you know what is triggering your clients’ feelings and how to address them.

👉 RECOMMENDED COACHING CERTIFICATION: Law of Attraction Life Coach Certification (Accredited) >>

11. Confidence Coach

12 Unique Coaching Niches (Profitable and Fun!) | Lovely Impact (12)

It is not hard to guess that a confidence coach aims to give their clients confidence, but there’s a lot more to it than that. To help someone increase their confidence, you also need to understand what things contribute to a lack of confidence, what truly builds self-esteem, and what creates long-term empowerment.

You’ll need a good toolkit of tricks your clients can use to address negativity and internal criticism, and habits they can take on that will lend them confidence.

You should look at their strengths and how they can use these to increase their sense of self-belief, and help them overcome their weaknesses.

👉 RECOMMENDED COACHING CERTIFICATION: Confidence Life Coach Certification & Confidence Blueprint >>

12. Meditation Coach

12 Unique Coaching Niches (Profitable and Fun!) | Lovely Impact (13)

A meditation coach recognizes the importance of moments of quiet in the chaos of everyday life. They will have a good sense of balance, poise, and calm in stressful situations, and will be able to convey this to their clients.

To effectively coach meditation, you must have a deep understanding of how it works, and also a grasp of how to convey this to others. Meditation can be challenging to explain, so you will need a range of tools to help your clients get started, and help them overcome any sense of embarrassment or silliness.

You may find that you are a good mediator and that you understand the importance of balance in all aspects of life. These will be excellent tools when it comes to helping your clients.

👉 RECOMMENDED COACHING CERTIFICATION: Meditation Certification for Facilitators and Life Coaching >>

Coaching Niches FAQs

What are coaching niches?

Coaches’ niches are focused areas within their respective coaching categories. Health coaches, for instance, can specialize in veganism. You may specialize in goal setting as a business coach. In the case of a life coach, you may niche into areas such as self-esteem and happiness.

How do I find my coaching niche?

To find your coaching niche it’s important to just start coaching clients. You’ll quickly find what strategy, methodology, or focus you are excited about and that you excel at. Once you discover that, go get certified to learn more about that specific niche.

Is life coach a niche?

A life coach is not a niche, it’s a broad type of coach. Similar to a business coach or finance coach. A coaching niche a deeper specialization in coaching. There are many niches that fall under the life coaching category including a mindset coach, law of attraction coach, spiritual coach, happiness coach, and much more.

Coaching Niches Final Thoughts

As you can see, there are many coaching niches available! When you choose the right coaching niche, you will see improvement across the board within your coaching business, including sales, marketing, and client attraction/retention.

When you don’t choose a niche and your focus is too broad, you’ll find yourself potentially drowning in a sea of competition, struggling to stand out.

We want to hear from you! Do you have a coaching niche? Let us know in the comments below.

About The Author


Co-Founder at Lovely Impact | Website

Hey! I’m Cass, a brand coach and the Co-Founder & Chief Brand Officer at Lovely Impact, a website template shop for coaches. I help coaches elevate their businesses with beautiful branding and websites. Here on our blog, my content focuses on branding, web design, and storytelling.


Co-Founder + CMO at Lovely Impact | Website

(Video) 75+ Highly Profitable Coaching Niches in 2022

Hey! I’m Tee, a brand and marketing coach and the Co-Founder & CMO at Lovely Impact, a website template shop for coaches. I help coaches grow their coaching businesses digitally. Here on our blog, my content focuses on web design, marketing, business, and social media strategy.

(Video) How to Finance your First or Next Property Investment Using OPM | Leverage Investing in South Africa


How would you define your coaching niche? ›

How to Discover Your Coaching Niche
  1. Be Willing to Adapt. Working on the analogy of a picture paints a thousand words. ...
  2. Take Your Time. “You discover your niche; you don't choose it” —Tad Hargrave. ...
  3. Bring Value. Once the seemingly disparate dots joined up, everything made perfect sense. ...
  4. Next Steps.
24 Feb 2020

Is executive coaching profitable? ›

Executive Coaching is a proven way to develop individual, team, and organizational performance across industries. A Metrix Global study found that executive coaching has a 788% return on investment (ROI) based on factors including increases in productivity and employee retention.

What are the top 5 niches? ›

The most profitable blog niches for 2022
  • Digital marketing.
  • Blogging and making money online.
  • Health and fitness.
  • Personal finance and investing.
  • Recipes and food.
  • Personal development and self-care.
19 May 2022

Which niche is best in 2022? ›

That's why we can confidently point you toward the following top 10 profitable marketing niches in 2022.
  • Dietary Supplements. ...
  • Diets & Weight Loss. ...
  • Dental health. ...
  • Survival. ...
  • Women's Health. ...
  • Spirituality, New Age, and Alternative Beliefs. ...
  • Marriage & Relationships. ...
  • Green Products & Alternative Energy.
18 Mar 2022

What is a good example of a niche? ›

A niche is a specific portion of a market that is united by a common interest or demographic. For example, if you're operating in children's clothing, specific niches could include athletic wear or outerwear.

How do I identify my niche? ›

How to find your niche
  1. Identify your interests. Knowing your interests is a crucial step. ...
  2. Identify problems you can solve. ...
  3. Focus on individuals. ...
  4. Experiment. ...
  5. Gather feedback. ...
  6. Forget about making money at the beginning. ...
  7. Look at competitors. ...
  8. Find your unique selling point.
7 Jul 2022

What are the 4 major skills that are needed to be a successful coach? ›

5 Essential Skills for Successful Coaching
  • Listen with Curiosity. When we speak about listening with curiosity, we're talking about conveying a genuine interest in what others are saying. ...
  • Take in What You Hear. ...
  • Reflect with Accuracy. ...
  • Questioning for Exploration. ...
  • Provide Feedback for Development.

What makes a successful coach? ›

A good coach is positive, enthusiastic, supportive, trusting, focused, goal-oriented, knowledgeable, observant, respectful, patient and a clear communicator.

What is the ROI of coaching? ›

The results of the ROI of coaching have ranged from 37% to 570% or even 689%. Although the upper end of those estimates seems rather exaggerated, renowned coaching researcher, Prof. Dr. Carsten Schermuly, has pointed out: even at the lowest estimate of 37% ROI, coaching would be well worth its investment.

Who is the most successful life coach? ›

Anthony Robbins is perhaps the most famous American author, coach, and speaker in the world today. His seminars have impacted over 50 million people from 80 countries and have been turned into a Netflix documentary film called I Am Not Your Guru.

How can I make a lot of money as a coach? ›

5 Ways to Make More Money as a Coach or Consultant
  1. Create a niche for yourself. ...
  2. Create a digital footprint. ...
  3. Focus on network marketing. ...
  4. Offer complementary services. ...
  5. Build long-lasting relationships.
21 Oct 2016

Which niche is best for beginners? ›

Let's take a look at the best niches to kickstart your blogging career.
  1. Technology. With the new and emerging technology trends, billions of people love reading tech blogs. ...
  2. Health and Wellness. ...
  3. Career Advice. ...
  4. Education. ...
  5. Food. ...
  6. 6. Entertainment. ...
  7. Gaming. ...
  8. Finance and Investment.
4 Aug 2022

Which niches are trending? ›

10 most trending eCommerce niches in 2022 & the upcoming years
  • Pet products. Ever since dogs and cats dominate the internet, no one can doubt how much we love our furry friends. ...
  • Subscription. ...
  • Home office equipment. ...
  • ReCommerce. ...
  • Eco-friendly products. ...
  • Health & Wellness products. ...
  • Educational toys. ...
  • Online course.
11 Jan 2022

What niches sell the most? ›

Best Selling Niches In 2021

Fashion is the most common category sold online, but electronics, books, homewares, and arts and crafts are also extremely popular. Due to the pandemic, some trending products in 2020 included masks, home exercise equipment, and board games.

How do I develop a niche? ›

What is a niche strategy?
  1. Select your target audience. To identify your niche, begin by selecting the general market. ...
  2. Define an unmet or underserved need. ...
  3. Research your customer base. ...
  4. Create your business plan. ...
  5. Market your business to your specific audience.

What are the 4 types of niche? ›

Types of Ecological Niche
  • Habitat or Spatial Niche.
  • Trophic Niche.
  • Hypervolume Niche.

What are 3 categories of a niche? ›

What are types of niches?
  • Spatial or habitat niche – is the physical area within the habitat that a species occupied.
  • Trophic niche- is the trophic level occupied by the species in the food chain or ecological chain.
  • Multidimensional niche – consists of the concept of fundamental niche and the limiting factors.

What is the niche answer? ›

It can be defined as the functional role played by an organism in an ecosystem. A niche is a subset of a habitat where only a particular species lives. No two species can live in the same ecological niche for a long time.

What is niche in simple words? ›

What does niche mean? A niche is a place or position that's particularly appropriate for someone or something, especially due to being very specific and different from others. Niche often refers to a position or interest that allows someone or something to thrive in a particular environment.

Why is a niche important? ›

Understanding niche is essential as it helps to identify the potential audience's needs and helps the business owners generate new product ideas as per the customer's requirements and specifications. This also helps in finding the right way of communicating with the target audience to increase engagement.

How do coaches attract clients? ›

7 Ways to Attract More Clients for Your Online Coaching Business
  1. Carve Out a Specific Niche. ...
  2. Incentivize Referrals. ...
  3. Optimize your Social Media Presence. ...
  4. Write and Publish Thought Leadership Pieces. ...
  5. Email Marketing. ...
  6. Paid Advertising.
8 Jul 2022

What are the 6 tasks of a coach? ›

The course will also ask each coach to reflect on their experiences to develop action steps for personal growth in the Six Tasks (Coaching Games, Coaching Training Sessions, Leading the Team, Leading the Player, Managing the Performance Environment, and Leadership).

What are the 5 C's of coaching? ›

The child's personal and social skills are referred to as the 5 Cs (competence; confidence; connection; character and caring; and creativity). Sport and coaching can be a tool to support positive youth development.

What are the 7 qualities of an effective coach? ›

  • An effective coach is positive. ...
  • An effective coach is enthusiastic. ...
  • An effective coach is supportive. ...
  • An effective coach is trusting. ...
  • An effective coach is focused. ...
  • A good coach is goal-oriented. ...
  • An effective coach is observant. ...
  • A good coach is respectful.

What are the 5 characteristics of successful coaches? ›

The Five Characteristics of a Successful Coach
  • 1) Expertise.
  • 2) Enthusiasm.
  • 3) Curiosity.
  • 4) The Ability to connect with People.
  • 5) Presence.
  • Conclusion:
13 Feb 2021

What are the 3 main coaching styles? ›

The world of sport has three generally accepted styles of coaching: autocratic, democratic and holistic. Each coaching style has benefits, drawbacks and particular uses, and it's important to understand all three.

What is the most important skill in coaching? ›

Coaches need to be able to show empathy and be good at building relationships, including building rapport. Good coaches also have strong communication skills. For more about developing communication skills in general, see our pages: Communication Skills, and Developing Effective Communication Skills.

What is the most important role of a coach? ›

The coach's role is to facilitate learning, offer advice, and analyze the individual to identify weaknesses and strengths.

What is a KPI of a coach? ›

KPIs are the Key Performance Indicators that a coach can define performance by, based on the number of either positive or negative outcomes for each event. A coach can then analyse and use these to report back to players or take action on during/after a game or training session.

What is the future of coaching industry? ›

It is expected the market value to reach $20 billion by 2022 with a 6.7% average yearly growth rate from 2019 to 2022. Moreover, according to PwC, the Coaching Industry was the second fastest growing sector in the world. It is estimated that there are currently 5,86,292 coaches worldwide in 2019.

How much should a coaching session cost? ›

How much does career coaching cost? Generally, career coaches charge anywhere from $50 to $250 per hour. This varies depending on a few factors, including experience, length of session, and whether they're certified by an independent entity like the International Coach Federation (ICF).

What is a fair price for a life coach? ›

Cost of Life Coaching

The typical range for personal life coaching is from $75 to $200 per hour, with an average cost of $120 per hour. Many coaches offer packages, such as $300 per month for four 30 minute sessions.

What kind of person makes a good life coach? ›

Life coaches need to be approachable, personable, friendly and helpful. They should be enthusiastic, empathic and have a sense of humour and patience. Possessing these qualities are important in helping coaches to gain new customers, but also new business contacts.

How much should a coach charge per hour? ›

New coaches that are just starting out charge around $50 – $75 per session. More experienced coaches charge $100 – $200 per session. There are also coaches that charge by the package ($1,200 – $2,400) so there is quite a range.

How do I build myself as a coach? ›

6 ways to improve your coaching skills
  1. Never stop learning. Learning is a life-long pursuit. ...
  2. Find a coach for yourself. ...
  3. Set clear expectations for your clients. ...
  4. Develop a template for your coaching sessions. ...
  5. Practice active listening. ...
  6. Ask your clients for feedback.
8 Mar 2022

How do I start a coaching business from home? ›

How to Start a Coaching Business
  1. Define Your Skills, Not Experience.
  2. Start Coaching Today.
  3. Develop a Coaching Niche.
  4. Choose a Coaching Business Name.
  5. Incorporate Your Coaching Business.
  6. Understand Your Finances & Expenses.
  7. Gain Coaching Certifications.
  8. Purchase Business Insurance.

What is the best niche to sell? ›

  • Artisanal Pet Food. Pets aren't just our faithful companions—they're big business, too. ...
  • Alternative Milk. Veganism as a whole is something of a hot topic. ...
  • High-End Home Coffee Products. Coffee isn't exactly the most original niche. ...
  • Golf Equipment. ...
  • Home Gym Equipment. ...
  • Home Office Equipment. ...
  • Kitchen Appliances.
24 May 2022

How do I find my unique niche? ›

How to find your niche
  1. Identify your interests. Knowing your interests is a crucial step. ...
  2. Identify problems you can solve. ...
  3. Focus on individuals. ...
  4. Experiment. ...
  5. Gather feedback. ...
  6. Forget about making money at the beginning. ...
  7. Look at competitors. ...
  8. Find your unique selling point.
7 Jul 2022

What are some good niche ideas? ›

Awesome Niche Ideas to Solve Social Needs
  • Dating and Relationships. When looking for relationships, we tend to have a general idea of what we're looking for. ...
  • Marriage. Marriage can be pretty complicated for some people and thus is quite a large niche market. ...
  • Hobbies. ...
  • Self-Love. ...
  • Video and Board Games. ...
  • Travel. ...
  • Wining and Dining.

What is niche famous for? ›

People who are Niche Famous are well-known in a small circle of influence but virtually unknown outside of it. Their relationships with fans are built upon shared interests. Instead of being widely-known, they are well-respected.

What product is highest in demand? ›

Keep reading for key details on 20 of the most in-demand products of 2022 and beyond.
There are many profitable products you can sell, including the following:
  • Beauty products and cosmetics.
  • Jewelry.
  • TV and smartphone accessories.
  • Designer sunglasses.
  • Children's toys and games.
  • Shoes.
  • Video games.
  • Pet supplies.


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